Snoopy Autumn Tropical Aloha Green Bay Packers Hawaiian Shirts
The No Pants trend seen on the Bottega Veneta, Luar and Schiaparelli shows spring-summer 2024.The No Pants trend seen on the Schiaparelli, Ferragamo and Tom Ford shows spring-summer 2024.The No Pants trend seen on the Marni, Miu Miu and Vaillant spring-summer 2024 catwalks.
At Erdem, Kimhekim, Moschino, and Sixdo, ultra-femme bows and frills worn with unapologetic boldness and edgy accessories took up the torch of the 2023 coquette aesthetic. Meanwhile, Simone Rocha, Palomo Spain, Adeam, and Dior got downright goth-adjacent by pairing wedding dress-worthy layers of lace and tulle with black jewelry, boots, and, in some instances, lipstick.
In an uncertain world, consumer discretionary spend will be weighted toward trusted categories and brands. Hard luxury goods?jewelry, watches, and leather?will likely be in demand, reflecting their potential investment value in tough economic times. Consumers are expected to travel more and continue spending more time outdoors. And they prefer emotional connections and authenticity over celebrity endorsements.
Vacation mode. Consumers are gearing up for the biggest year of travel since before the pandemic. But a shift in values means expectations are evolving, even as shopping remains a priority. Brands and retailers should refresh distribution and category strategies to reflect the new reality.
For the fashion-inclined, the new year brings with it the same old question: What can I add to my closet to navigate the months ahead in style? If you?re ready for this kind of a wardrobe refresh, we?ve got an array of answers for you plucked straight from the spring/summer ?24 runways. Consider this roundup to be your glimpse into which 2024 trends are about to dominate clothing racks, cyber carts, and social media feeds alike so you can shop accordingly.
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